Friday, October 16, 2009

Communications Strategy - FAIL!

"That is such a radically wrong response that it calls into question the whole communications strategy ..."


And they refuse to learn...

The Obama WH called out RUSH by name... and RUSH made a bundle

The Obama WH called out BECK by name... and BECK made a bundle

The Obama WH called out DRUDGE by name... and DRUDGE made a bundle

The Obama WH called out FOX by name... and FOX made a bundle

"At any time of the day or night, more people are watching Fox News then any other cable news channel."

AND NOW the WH wants to call out YOU by name too!

" doesn’t hurt to have the White House contributing to the marketing campaign, especially for free. That’s why the White House campaign is ill-advised, and why it backfires on them."

Some media folks are kind-of starting to get it.

The whitehouse says its own behavior is ridiculous.
"...the notion that somehow not talking to them is punishment to them — which has been the guiding diplomatic principle of this administration - is ridiculous."
- Future WH occupant, July 23, 2007

I couldn't have said it any better.

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